You must write effective blog posts that sell no matter what kind of business you’re running, and you’re going to use your blog as an important sales tool. Every post is a chance to make a sale or warm someone up to an idea. You might be selling a product, or you might be selling people on the idea of joining your list in exchange for a lead magnet. Either way, your blog posts that sell are some of the most important sales tools in your arsenal.
But heads up…
This is only true if you know how to begin writing blogs posts that sell.
In other words, not just any blog post will get people clicking through to your sales pages and lead pages.
So how do you craft effective blog posts that sell like crazy?
Below is one step of my 10-step process which I outline in my free PDF eBook.
Know Your Audience
Don’t even think about writing a single word until you know your audience and you know what they want. This allows you to not only pick an offer that you know they’ll want to buy, but it also gives you the ability to “get inside their head.” The more you know and understand your audience, the easier it is for you to create content that connects with them on an emotional level and allows you to write effective blog posts that sell.
So how do you get to know your audience? Try out these three tips found in my eBook in addition to many other tips:
Eavesdrop on their conversations. This means visiting niche forums, social media groups and blog discussions. This simple step will give you a great insight into what your audience thinks about certain topics and products in your niche.
Interact with them on social media. Here you take it a step further by actually talking to your audience. Ask them questions, find out their pains and figure out what kind of solutions they’re looking for.
Hang out with them offline. For example, if you’re selling products to bodybuilders, then go hang out at the nearest bodybuilding gym in your area and spend some time getting to know your target market.
If you are serious about scaling up your current business or just starting up with a new internet endeavor, you must learn how to write blog posts that sell. This eBook will be a great foundation for your writing improvement.
For more info on marketing, you can also check out other blogs on my site. No hype, no hassle. Just great information in PDF format. Get it today.